Heading into the midst of a golden Super Bowl weekend, the studios hard hit with their own brand of “super” indeed.
It may only be the beginning of the year, but with Super Bowl Sunday captivating more than 100 million television viewers world wide, the studios have upped the ante with longer teases and full-on trailers for their upcoming summer movie slate — and then some! Warner Brothers and Fox studios were leading the pack running cleverly marketed ads that promoted the upcoming Marvel property Deadpool but with the most anticipated game of the year on everyone’s mind, it was a no-brainer that the summer’s big screen brawl took some honors.
Gotham City and her sister city Metropolis were both at the center of airline tourism ads to position Batman v. Superman: Dawn of Justice. Bruce Wayne (Ben Affleck) encouraged visitor come to Gotham and enjoy the nightlife as well as visit the opera, and Lex Luthor (Jesse Eisenberg) suggests that the newly rebuilt Metropolis has even more to offer. Either way it’s fans who end winning as the messaging is clear…the dawn is near!
Another trailer that garnered just as much attention and is also pitting two of its titular tentpole stars against one another is the trailer to Marvel’s Captain America: Civil War the sequel to Winter Soldier takes much of its cue from the events in Marvel’s Avengers: Age of Ultron — that film’s most pivotal scene came from a quiet moment between Captain America (Chris Evans) and Iron Man (Robert Downey, Jr.) as the two friends and warriors discuss their mission and the consequences of their heroics.
In the upcoming Civil War Cap finds himself choosing sides when a close friend and ally becomes a target and lines are drawn in the sand. Interesting that two of the big blockbusters and major superhero franchise films are pitting its big guns against one another! Undoubtedly one day Captain America versus Batman will draw just as much attention. Other Avengers making Super Bowl appearances included the diminutive Ant-Man stealing a Coke from the incredible Hulk.
Also making the grade for raising the stakes is the next installment from Michael Bay’s revisiting of his 80’s toy box as Teenage Mutant Ninja Turtles: Out of the Shadows is introduced and reveals some fan favorites that just didn’t make it into the first film. Bay has practically thrown everything but the kitchen sink into this sequel including some classic sidekicks and villains. Fans can expect Casey Jones (Stephen Amell) and the evil Krang to pop in!
One thing is for certain with millions tuning in, the super franchises are ready to make plays of their own to pull us in and keep us engaged this season at a theater near you!
Batman v. Superman: Dawn of Justice opens in March with Marvel’s Captain America: Civil War premiering in May.
Now that the Force has awoken, meet the Resistance…from its beginning: Join the Rebellion!
From where the story picks up in Star Wars: Episode VII – The Force Awakens the evil Empire was obviously not defeated at the conclusion of the Battle of Endor. The destruction of the second Death Star, a weapon of such dangerous potential, the Rebel forces have gone to great length to learn the secrets of the battle station at great cost to their cost. That particular story is going to be further explored in the upcoming spin-off feature film Star Wars: Rogue Squadron which will reveal the sacrifice made by a small band of pilots.
The Rebellion’s cause is still much in effect when we reconnect with what is now dubbed The Resistance and leading the march is General Leia Organa. The Empire may have been dealt a killing blow (more than once during the course of its regime) but even once Darth Vader and the Emperor have fallen, splinter groups have been brought together to form the latest threat to freedom and democracy in the galaxy: The First Order. Forged under the dominance of a single mind — a Supreme Leader — who rules as a tyrant and is preparing to crush the New Republic.
The set up for the next trilogy is of course in full swing as the Resistance must work to find the missing Jedi Master Luke Skywalker and find a way to restore balance to the Force. Star Wars Creator George Lucas put great emphases on the Force and what it represents in his universe — The Force is a mysterious energy source that binds us all together; it penetrates us and has a command to a certain extent on our destinies. When the Force is thrown into flux, and the evil Sith take control of power, it leads to the rise of the Empire and the path to the Dark Side.
A small band of freedom fighter begin to push back against the oppression of the Empire and soon the Rebellion is born! Star Wars Rebels follows those freedom fighter as they forge alliances across the galaxy and resist the evil of the Empire. Their story continues and is further explored by the time that we join our established heroes in Episode IV – A New Hope but in the meantime, not that Season 2 of Star Wars Rebels is fully in play and the threat of Darth Vader is being felt all across space, we’ll take a look at the series and how it impacts the mythology certainly playing into the expanded universe.
It’s WAR! Captain America takes on Iron Man in the next episode in Marvel Films cinematic universe…and he’s bringing along some friends.
It’s hard to imagine discord in the Marvel Comics universe but one of the publishing giant’s greatest moments came with the crossover event “Civil War” which pitted Avengers and allies; on one side the forces of Captain America facing the corporate might of the United States government and Iron Man.
Although both had the best of intentions, Cap and Tony found themselves at odds over the government implementing a mandate that any and all super-powered individuals be registered with the government, and by order serve when called upon. Captain America believed this action to be an infringement on the individuals civil rights, while Iron Man was convinced it was every hero’s social responsibility.
The epic saga played out over several months in 2006 and into 2007 under the watchful creative arc of writer Mark Millar. The series also had repercussions throughout the Marvel Universe, and played out in practically every one of its monthly publications — especially profound was the impact on Spider-Man as Peter Parker found himself revealing his secret identity publicly at Iron Man’s insistence, but when a battle with Captain America’s resistance force ends in a major casualty, Parker switches sides.
The storyline resulted in several “Avengers Initiatives” afterwards, until Captain America finally resurfaces to oppose a rogue nation.
Iron Man and Captain America ultimately must but their differences aside when they discover the truth in their folly. As Avenger battled Avenger, the villainous Norman Osborn inserted himself into world affairs and ultimately places every major super villain in a position of power!
This confrontation eventually plays out, and the Marvel Universe has never been the same, and now the battle will play out on the big screen when the Captain America: Civil War the third in the series of solo films featuring the “First Avenger”, but how will fans react when Cap faces off against his fellow Avenger Tony Stark. If the just released trailer is any indications…sparks will fly!